29 Nov 2017

Vast majority of residents believe building a new aquatic centre is important to the Greater Fredericton area

HALIFAX, NS November 29, 2017:  The University of New Brunswick’s Sir Max Aitken Pool is set to close in 2018, without current plans for a replacement facility. The vast majority of Fredericton residents indicate that building a new aquatic centre is important to the Greater Fredericton area, according to the most recent survey conducted by Corporate Research Associates Inc.

Specifically, eight in ten (81%) residents in the Fredericton Census Agglomeration (CA) indicate that building a new aquatic centre is important to the area, with one-third (32%) of residents expressing that this issue is critically important. Meanwhile, two in ten (18%) indicate that building a new aquatic centre is not very important or not at all important, and one percent of residents do not know or do not offer an opinion on the matter. Of note, older residents are more likely than their younger counterparts to express that building a new aquatic centre is important to the Greater Fredericton area.

“Perhaps not surprisingly, most residents believe it is important, if not critical, to have a new aquatic centre built for the Greater Fredericton area,” said Don Mills, Chairman and CEO of Corporate Research Associates Inc. “With such strong support for a new aquatic centre, the various levels of government must now find a way to fund such a project.”

These results are part of the CRA Urban Report, an independent telephone survey of 400 Fredericton (Census Agglomeration [CA]) adult residents, 18 years of age or older, conducted from October 18 to November 2, 2017. Overall results are accurate to within ±4.9 percentage points, 95 out of 100 times.

Corporate Research Associates (CRA), www.cra.ca, is one of Canada’s leading public opinion and market research companies. Founded in 1978, CRA is dedicated to providing clients with state-of-the-art research and strategic consulting services. CRA is a Certified Gold Seal Member of the Marketing Research and Intelligence Association (MRIA), which sets stringent standards as a condition of membership, and enforces those standards through independent audits. Follow us on Twitter @CRAInsight.

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For more information, please contact:

Don Mills, Chairman and CEO at (902) 493-3838

View Press Release Here

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