07 Dec 2017

Support for NL Liberals has improved over the past six months

  • Support for the NL Liberal Party has increased over the past six months, allowing the party to maintain its lead in terms of voter preference
  • A majority of residents remain dissatisfied with the performance of the Liberal government this quarter
  • In conjunction with increasing party support, preference for Premier Dwight Ball of the NL Liberal Party has improved this quarter

HALIFAX, NS December 7, 2017: With support increasing over the past six months, the Liberal Party remains the most preferred political party in Newfoundland and Labrador, according to the most recent survey conducted by Corporate Research Associates Inc. Specifically, just over four in ten decided voters back the governing Newfoundland and Labrador Liberal Party (44%, compared with 40% in August 2017, and up from 34% in May 2017), while one-third support the Progressive Conservative Party (33%, unchanged), and two in ten prefer the New Democratic Party (19%, compared with 24%).

Three in ten residents are undecided (29%, down from 35%), while seven percent either support none of these parties or do not plan to vote (unchanged), and one percent refuse to state a preference (compared with 3%).

Satisfaction with the performance of the Liberal government is consistent with recent findings. Specifically, one-third of residents (33%, compared with 30% three months ago) are satisfied, while just over six in ten (63%, compared with 64%) continue to be dissatisfied. Four percent of residents do not offer a definite opinion on the matter (compared with 6%).

With regards to leader preference, support for Premier Dwight Ball has improved and currently stands at 31 percent (up from 23% in August 2017), while a similar number of residents support Paul Davis of the PC Party (31%, compared with 29%). Preference for interim NDP leader Lorraine Michael is consistent with support for Earle McCurdy last quarter and currently rests at 19 percent (compared with 18%). Meanwhile, one in ten prefer none of these leaders (10%, down from 15%), and a similar number of residents have no definite opinion at this time (10%, down from 15%).

These results are part of the CRA Atlantic Quarterly®, an independent telephone survey of Atlantic Canadians, and are based on a sample of 800 adult Newfoundland and Labrador residents. The survey was conducted from November 2 to 30, 2017, with overall results for the province accurate to within ± 3.5 percentage points in 95 out of 100 samples.

Corporate Research Associates (CRA), www.cra.ca, is one of Canada’s leading public opinion and market research companies. Founded in 1978, CRA is dedicated to providing clients with state-of-the-art research and strategic consulting services. CRA is a Certified Gold Seal Member of the Marketing Research and Intelligence Association (MRIA), which sets stringent standards as a condition of membership, and enforces those standards through independent audits. Follow us on Twitter @CRAInsight.

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For more information, please contact:

Don Mills, Chairman and CEO, at (902) 493-3838

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