09 Jun 2016

Support and satisfaction with Liberal government plunges amid difficult times in NL

• Preference for the Liberal Party of Newfoundland and Labrador drops dramatically this quarter
• A large majority of residents are dissatisfied with the performance of the Liberal government
• Popularity of Premier Dwight Ball declines sharply

HALIFAX, NS June 9, 2016: Perhaps not unexpectedly following the harsh measures in the recent provincial budget, as well as the controversy associated with the resignation of Nalcor’s CEO, support for the Newfoundland and Labrador Liberal Party declined significantly this quarter, according to the most recent survey conducted by Corporate Research Associates Inc. Specifically, one-quarter of decided voters back the governing Newfoundland and Labrador Liberal Party (27%, down from 66% in February 2016), while 34 percent support the Progressive Conservative Party (up from 23%). Meanwhile, four in ten prefer the New Democratic Party (38%, up from 11%).

The number of residents who are undecided stands at 25 percent (compared with 21%), while three percent refuse to state a preference (unchanged), and eight percent either support none of the parties or do not plan to vote (up from 3%).

Satisfaction with the Liberal government also declined substantially this quarter, with two in ten residents satisfied with the performance of the government (21%, down from 64% three months ago), while three-quarters are dissatisfied (75%, up from 26%). Meanwhile, three percent do not offer a definite opinion (down from 8%), and one percent say it is too soon to tell (down from 3%).

Premier Dwight Ball’s popularity has declined to 18 percent (down from 53% three months ago), while over one-third support Paul Davis of the PC Party (35%, compared with 29%), and preference for NDP leader Earle McCurdy stands at 22 percent (up from 8%). Just under two in ten (17%, up from 5%) prefer none of these leaders, and eight percent have no definite opinion at this time (compared with 6%).

These results are part of the CRA Atlantic Quarterly®, an independent telephone survey of Atlantic Canadians, and are based on a sample of 801 adult Newfoundland and Labrador residents. The survey was conducted from May 9 to May 30, 2016 with overall results for the province accurate to within ± 3.5 percentage points in 95 out of 100 samples.

Corporate Research Associates (CRA), www.cra.ca, is one of Canada’s leading public opinion and market research companies. Founded in 1978, CRA is dedicated to providing clients with state-of-the-art research and strategic consulting services. CRA is a Certified Gold Seal Member of the Marketing Research and Intelligence Association (MRIA), which sets stringent standards as a condition of membership, and enforces those standards through independent audits. Follow us on Twitter @CRAInsight.


For more information, please contact:
Don Mills, Chairman and CEO, at (902) 493-3838
Margaret Brigley, President and COO, at (902) 493-3830

View Full Release Here

Amanda Bates