12 Jun 2018

Satisfaction and support for the Federal Liberals continue downward trend across Atlantic Canada

  • Satisfaction with the performance of the federal government has declined for the third consecutive quarter.
  • Support for the Liberal Party continues to trend downward, narrowing the gap with the Conservative Party of Canada.
  • After declining for the second consecutive quarter, preference for Justin Trudeau of the Liberal Party has reached its lowest level since the October 2015 election.

HALIFAX, NS June 12, 2018: Satisfaction with the performance of the federal government has declined for the third consecutive quarter, according to the most recent survey conducted by Corporate Research Associates Inc. Specifically, one-half (51%, down from 56% in February 2018, 61% in November 2017, and 66% in August 2017) of residents are satisfied with the performance of the federal government. Meanwhile, just over four in ten are dissatisfied (43%, up from 37% three months ago), and six percent do not offer a definite opinion (compared with 7%).

While the Liberal Party of Canada continues to enjoy a substantial lead in terms of voting intentions in the region, preference for the Liberals has declined, as one-half (49%, down from 55% three months ago, and 60% in November 2017) of decided voters express support for the Liberals. This represents the first quarter the Liberal government did not receive majority support since the October 2015 federal election.  Meanwhile, support for the Conservative Party has been trending higher over the last six months. Three in ten decided voters currently prefer the Conservative Party of Canada (29%, compared with 26% in February 2018, and up from 23% in November 2017). Backing for the NDP stands at 15 percent (compared with 13% three months ago), and support for the Green Party of Canada rests at five percent (unchanged). Just under four in ten (37%, compared with 35%) residents in the region are undecided, refuse to state a preference, or do not plan to vote.

With regards to leader preference, support for Justin Trudeau of the Liberal Party of Canada has declined for the second consecutive quarter and currently rests at 40 percent (down from 45% in February 2018, and 50% in November 2017). Meanwhile, preference for Andrew Scheer of the Conservative Party of Canada has been improving over the last six months (22%, up from 19% in February 2018, and 17% in November 2017). Backing for Jagmeet Singh of the NDP stands at 10 percent (unchanged), while Elizabeth May of the Green Party is preferred by eight percent (unchanged). One in seven (15%, compared with 14%) do not offer a definite opinion, and four percent prefer none of these leaders (unchanged).

These results are part of the CRA Atlantic Quarterly®, an independent, quarterly survey of Atlantic Canadians, and are based on a sample of 1500 adult Atlantic Canadians 18 years of age or older, conducted from May 3 to 28, 2018, with overall results accurate to within ± 2.5 percentage points, 95 out of 100 times.

Corporate Research Associates (CRA), www.cra.ca, is one of Canada’s leading public opinion and market research companies. Founded in 1978, CRA is dedicated to providing clients with state-of-the-art research and strategic consulting services. CRA is a Certified Gold Seal Member of the Marketing Research and Intelligence Association (MRIA), which sets stringent standards as a condition of membership, and enforces those standards through independent audits. Follow us on Twitter @CRAInsight.

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For more information, please contact:

Don Mills, Chairman and CEO at (902) 493-3838

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