09 Sep 2015

Nova Scotia Liberals the preferred party by two-to-one margin

• The Nova Scotia Liberals are the preferred party in Nova Scotia in terms of voting intentions by a two-to-one margin over other provincial parties.
• Just over one-half of Nova Scotians are satisfied with the performance of the provincial government.
• Premier McNeil still the preferred party leader.

HALIFAX, NS September 9, 2015:  The Nova Scotia Liberals continue to hold a wide margin over other provincial parties, according to the most recent survey conducted by Corporate Research Associates Inc.

Specifically, one-half of decided voters support the Nova Scotia Liberal Party (50%, unchanged from May, 2015). Meanwhile the Nova Scotia New Democratic Party (NDP) has maintained its support after a surge last quarter, with three in ten (28%, compared with 27%) Nova Scotians preferring the party. Two in ten back the Nova Scotia Progressive Conservative Party (PC Party) (20%, compared with 19%), while two percent prefer the Green Party (compared with 3%).

The number of Nova Scotians who are undecided rests at 31 percent (compared with 33%), while six percent refuse to state a preference (unchanged), and five percent either support none of the parties or do not plan to vote (compared with 6%).

In terms of satisfaction with the overall performance of Stephen McNeil’s Liberal government, just over one-half of residents are satisfied (54%, compared with 50% three months ago), while almost four in ten Nova Scotians are dissatisfied (36%, down from 41%). Meanwhile, nine percent (compared with 10%) do not offer a definite opinion.

When considering leader preference, support for Premier Stephen McNeil stands at 37 percent (compared with 35% three months ago), while one in ten prefer Jamie Baillie of the PC Party (12%, down from 18%). Preference for acting leader Maureen MacDonald of the NDP rests at 20 percent (unchanged), while preference for John Percy of the Green Party stands at three percent (compared with 4%). Meanwhile, two in ten (20%, compared with 17%) are undecided in terms of leader preference, while eight percent prefer none of these leaders (compared with 6%).

These results are part of the CRA Atlantic Quarterly®, an independent, quarterly telephone survey of Atlantic Canadians, and are based on a sample of 802 adult Nova Scotians, conducted from August 6 to September 2, 2015 with overall results accurate to within ± 3.5 percentage points, 95 out of 100 times.

Corporate Research Associates (CRA), www.cra.ca, is one of Canada’s leading public opinion and market research companies. Founded in 1978, CRA is dedicated to providing clients with state-of-the-art research and strategic consulting services. CRA is a Certified Gold Seal Member of the Marketing Research and Intelligence Association (MRIA), which sets stringent standards as a condition of membership, and enforces those standards through independent audits. Follow us on Twitter @CRAInsight.


For more information, please contact:
Don Mills, Chairman and CEO, at (902) 493-3838
Margaret Brigley, President and COO at (902) 493-3830

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CRA Corporate Research Associates