19 Aug 2013

Moncton Residents Support Downtown Centre Development

Moncton:  Moncton residents support the development of a new downtown sports and entertainment centre when given the choice between a new downtown centre or the refurbishment of the Moncton Coliseum, according to a recent poll by Corporate Research Associates Inc. Specifically, six in ten (59%) Moncton residents support the development of a new downtown centre, while three in ten (28%) support the refurbishment of the Moncton Coliseum. Meanwhile, 11 percent do not support either development while two percent are unsure or do not offer an opinion.

The cost for the development of a new downtown sports and entertainment centre is estimated to be approximately $105 million. Supporters believe the development could be an economic boost for the downtown area while others believe the price tag is too high. The cost for the refurbishment of the Moncton Coliseum is estimated to be between $27 and $40 million however some say there are few benefits to revamping a smaller facility that is outside the city centre.

“While the vast majority of residents support some level of investment in the city’s sports infrastructure, it is interesting that residents still prefer, by a two-to-one margin, the new downtown sports and entertainment centre despite the significantly higher costs associated with this alternative“,” according to Don Mills, Chairman and CEO of Corporate Research Associates.  “This is perhaps an endorsement by citizens of the perceived importance of the proposed development to the city’s future.”

These results are part of the CRA Moncton Urban Report, an independent survey of Moncton area residents. The overall results are based on a sample of 400 adult residents, conducted from July 25 to August 5, 2013, with results accurate to within +4.9 percentage points, 95 out of 100 times.

For more information, please contact:
Don Mills, Chairman and CEO at (902) 497-1759
Margaret Brigley, President and COO at (902) 493-3830

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CRA Corporate Research Associates