21 Nov 2017

Moncton consumer confidence remains high and stable this quarter

  • Consumer confidence in Moncton remains high, consistent with levels over the last six months
  • Three months after reaching its lowest level since tracking began in August 2013, satisfaction with the performance of Council under Mayor Arnold’s leadership is stable

HALIFAX, NS November 21, 2017: Consumer confidence in Moncton remains high and stable, according to the most recent Urban Report survey conducted by Corporate Research Associates Inc. (CRA). Specifically, Moncton consumer confidence rests at 105.9, compared with 106.9 three months ago.

Three months after reaching its lowest level since tracking began, satisfaction with the performance of Moncton Council is stable this quarter. Specifically, six in ten (60%, compared with 57% in August 2017) Moncton residents are satisfied with the performance of Council under the leadership of Mayor Arnold, who was elected on May 9, 2016.

These results are part of the CRA Urban Report, an independent telephone survey of adult residents and consists of 400 Halifax CMA, 300 Saint John CMA, 401 Moncton CMA, and 400 Fredericton CA residents, conducted from October 18 to November 14, 2017, with overall results for each accurate to within ±4.9 percentage points for Halifax, Moncton, and Fredericton, and ±5.7 percentage points for Saint John, 95 out of 100 times. The survey results for government satisfaction are based on 400 Halifax CMA residents (±4.9 percentage points, 95% confidence level), 156 City of Saint John residents (±7.8 percentage points), 211 City of Moncton residents (±6.7 percentage points), and 293 City of Fredericton residents (±5.7 percentage points).

Corporate Research Associates (CRA), www.cra.ca, is one of Canada’s leading public opinion and market research companies. Founded in 1978, CRA is dedicated to providing clients with state-of-the-art research and strategic consulting services. CRA is a Certified Gold Seal Member of the Marketing Research and Intelligence Association (MRIA), which sets stringent standards as a condition of membership, and enforces those standards through independent audits. Follow us on Twitter @CRAInsight.

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For more information, please contact:

Don Mills, Chairman and CEO at (902) 493-3838

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CRA