14 May 2012

Mike Savage Preferred as Next HRM Mayor by a Wide Margin

HALIFAX: Support for Mike Savage as the next mayor of the Halifax Regional Municipality has increased sharply since Mayor Peter Kelly announced he will not be running in the upcoming municipal election this fall, according to the most recent survey conducted by Corporate Research Associates Inc. Currently, Savage garners support from seven in ten (69%, up from 53% three months ago) decided voters. It appears that Savage has been the main beneficiary of Mayor Kelly’s former support. Other candidates follow distantly, with Tom Martin garnering support from fifteen percent (up from 9%) and Fred Connors with eleven percent (up from 8%), while Matthew Worona is preferred by three percent and Vince Hall with one percent. Meanwhile, close to four in ten HRM residents are currently undecided or prefer none of these declared candidates (38%, up from 26%).

Support for Savage is up across the municipality, especially in the former City of Halifax and in the former county. Preference for Tom Martin continues to be highest in the Bedford/Sackville area, while support for Connors, Worona, and Hall is generally consistent across communities.

These results are part of the CRA Halifax Urban Report, an independent survey of Halifax Regional Municipality residents. The results are based on a sample of 400 adult residents, conducted from May 2 to May 8, 2012, with results accurate to within ±4.9 percentage points, 95 out of 100 times.

For more information, please contact: Don Mills, Chairman and CEO at (902) 493-3838 or Margaret Brigley, President and COO at (902) 493-3830.

View full media release here

CRA Corporate Research Associates