18 May 2017

Majority support for speed limit reductions in residential neighbourhoods in Halifax

HALIFAX, NS May 18, 2017:  Halifax Regional Council has recently voted in favour of asking the provincial government to lower speed limits in residential neighbourhoods from 50 kilometres per hour to 40 kilometres per hour, and research suggests that the public agrees with this decision, according to the most recent survey conducted by Corporate Research Associates Inc.

Specifically, six in ten (59%) residents in the Halifax Census Metropolitan Area (CMA) support reducing speed limits in residential neighbourhoods to 40 kilometres per hour. Meanwhile, four in ten (38%) oppose such a reduction, two percent neither support nor oppose, and one percent do not know or do not offer an opinion on the matter. Of note, women are more likely than men to support reducing speed limits in residential neighbourhoods to 40 kilometres per hour.

“The public appears to support the Regional Council’s request for the provincial government to lower speed limits in residential neighbourhoods,” said Don Mills, Chairman and CEO of Corporate Research Associates Inc. “This public support should help strengthen the Council’s request for this change.”

These results are part of the CRA Urban Report, an independent telephone survey of 400 Halifax (Census Metropolitan Area [CMA]) adult residents, 18 years of age or older, conducted from April 20 to May 6, 2017. Overall results are accurate to within ±4.9 percentage points, 95 out of 100 times.

Corporate Research Associates (CRA), www.cra.ca, is one of Canada’s leading public opinion and market research companies. Founded in 1978, CRA is dedicated to providing clients with state-of-the-art research and strategic consulting services. CRA is a Certified Gold Seal Member of the Marketing Research and Intelligence Association (MRIA), which sets stringent standards as a condition of membership, and enforces those standards through independent audits. Follow us on Twitter @CRAInsight.

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For more information, please contact:

Don Mills, Chairman and CEO at (902) 493-3838

View Press Release Here

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