19 Feb 2014

Consumer Confidence Declines in Three New Brunswick Cities, Stable in Halifax

Halifax: Consumer confidence in Moncton, Saint John, and Fredericton New Brunswick declined this quarter, according to the most recent Urban Report Survey conducted by Corporate Research Associates Inc. Specifically, consumer confidence in Moncton declined to 102.4 (from 104.5 in November 2013), followed by Fredericton (97.2, down from 98.3) and Saint John (95.4, down from 99.4). Meanwhile, confidence in Halifax is stable at 102.1 (compared with 102.0).

“Given the time of year it is perhaps not surprising that there is volatility in consumer confidence,” said Don Mills, Chairman and CEO of Corporate Research Associates, Inc.

These results are part of the CRA Urban Report, an independent telephone survey of Halifax Regional Municipality, Saint John, Moncton and Fredericton residents. The results are based on an adult sample of 411 Halifax Regional Municipality, 400 Saint John, 400 Moncton, and 400 Fredericton residents, conducted from January 30 to February 16, 2014, with overall results for each accurate to within ±4.9 percentage points, 95 out of 100 times.

For more information, please contact:

Don Mills, Chairman and CEO at (902) 493-3838 or
Margaret Brigley, President and COO at (902) 493-3830.

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CRA Corporate Research Associates