Quantitative Research

Quality market research that makes a difference

Using industry leading quantitative research methods, the market intelligence professionals at CRA deliver insight into public opinion research and market conditions that provide meaningful strategic direction. Most of our associates have worked in national and international market research scenes, and have been able to apply that level of expertise and insight in their work with clients.


Quality in the field

The quality of data collection does make a difference, whether that research is conducted in person, by telephone survey or online research. Having the right market research tools is the first step to ensuring high quality. More important is the quality of those collecting the data. Do they possess the appropriate language skills and relationship skills to conduct unbiased interviews? Can they capture the interest of respondents?

through a rigourous selection process, CRA has developed strategic relationships with high level field service suppliers in both telephone and online data collection.