CRA’s ADSCAPE® is a trademarked ad tracking product that has been developed for organizations undertaking significant advertising campaigns either in the electronic or print media. Ultimately, ADSCAPE’s goal is improving advertising ROI. It provides a timely assessment of an ad’s performance throughout its lifecycle in the market. ADSCAPE provides the client insight, strategy and direction for the future through the measurement of key indicators such as lifecycle, longevity, efficiency, recall, branding and ultimately, performance. Compare your ads to CRA Ad norms.