As the President and co-founder of Corporate Research Associates Inc., Don is one of Canada’s leading public opinion and marketing research professionals. He has been involved with all aspects of public opinion and market research both nationally and internationally, and has been personally involved in thousands of studies for nearly thirty years. His broad research experience qualifies him as an expert witness in the field of public opinion and market research and he has appeared before numerous boards, commissions and judicial courts. Don is also a frequent guest commentator on radio and television on public opinion issues.
Supporting the Industry
Actively involved in the research industry, Don was most recently the founding President of the Marketing Research & Intelligence Association (MRIA) and is currently serving as Past President. He is Past President of the Canadian Association of Marketing Research Organizations (CAMRO) and was a member of the national Board of the Professional Marketing Research Society (PMRS). Don was also the Chair of the 2005 National MRIA Conference in Halifax.
Volunteerism
Don believes strongly in volunteerism, in giving back to the community and has been actively involved in a multitude of boards and associations over the past thirty plus years.
Awards
Most recently, Don received the Bishop’s University Award of Merit, one of less than 20 to receive this award. Don was named Fellow of the Marketing Research and Intelligence Association (FMRIA) in 2009, the highest designation bestowed by the MRIA. Don was inducted into the Atlantic Business Magazine’sTop 50 CEO Hall of Fame in its inaugural year in 2005. As well he was selected 2001 Business Person of the Year in Metro Halifax by the Halifax Chamber of Commerce and was runner-up in 2006. Corporate Research Associates has been named one of The Best Places to Work in Atlantic Canada in 2003, and every year since 2007 by Progress.

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